New Delhi. When the online video platform Vimeo got listed on the US stock exchange Nasdaq last month, that day was not only important for Anjali Sood but also a proud day for every Indian. Why not, when a woman is moving ahead rapidly in the foreign market after coming out of a village in Punjab. Anjali Sood is not only a successful CEO of a successful company, but is also a daughter, mother and a wife. And Anjali is fulfilling all the responsibilities very well. Last month, it was a proud moment for everyone to see Anjali of Indian origin ringing the Nasdaq stock opening market bell with her 2.5-year-old child in her lap. Let us know how Anjali is managing a giant company like Vimeo along with being a mother, wife and daughter…
What is Anjali’s company Vimeo?
First of all, let’s know about the company of which Anjali is the CEO.. Let us tell you that Vimeo is a video streaming platform. Sood, who took over as CEO in 2017. Currently, it has around 200 million i.e. about 20 crore users. It was started in 2004 by Jake Lodwick and Zach Klein. Anjali Sood says that the Vimeo team is not going to stop until it brings the power of professional quality video to everyone. According to an April 2021 report in The Verge, Vimeo had about 1.5 million i.e. more than 15 lakh paying customers. During the Corona epidemic, when video consumption increased, more than 200 million users joined Vimeo globally. As of March 2021, there are 1.6 million paying customers.
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Anjali Sood is of Indian origin
Anjali Sood was born in Detroit to an Indian couple who had migrated to the US from Punjab. Anjali completed her B.Sc. from the Wharton School of the University of Pennsylvania in 2005. After this, she completed her MBA from Harvard in 2011. In 2014, she took up the position of Marketing Director at Vimeo. After this, her work pleased the company so much that she became the CEO of Vimeo in 2017.
Sometimes the company was incurring losses
When Sood became the marketing director of the company in 2014, the company was competing with YouTube and Netflix because they were platforms without advertisements. Anjali Sood gradually started working hard to make the company stronger and bigger. The company started focusing on business owners, while YouTube and Netflix were focusing on filmmakers. Her company also gave this video platform to small businesses, with the help of which they could make videos and publish them anywhere. In this way, the company kept moving forward gradually and today her company has become a company worth more than 1 billion dollars.
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‘There is a deep connection with India’
In an interview with Moneycontrol, Anjali says, both my parents are from India and are Punjabi. They came to the USA just before I was born. We grew up surrounded by Indian cultures. She says, my father is a doctor, but he is also an entrepreneur. So I grew up watching him build a business. I have seen how my father was involved on the factory floor, he had a great enthusiasm for work. If I am successful as a leader, it is because of him.
She handles both the house and the company
It is difficult to manage both home and work properly. I cannot say that I have not struggled, I try very hard to keep both in balance. It is because of the support of my family that I am able to fulfil my duties at both places. I give myself Sundays, when I hand over my son to my husband and just roam around the city for 2 hours. During this time I get time to think about everything.
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There is a plan to expand business in India
Anjali says, the need for video is global, we have seen an increase in the use of new product tools in every market since the pandemic. The possibility of new investment in the Indian market has increased in terms of infrastructure. Definitely an area we are thinking about and excited about. We will grow our team in India. We have an office in Bangalore, I hope this office will be our second largest office outside our headquarters.
Tags: Successful business leaders, Successful businesswoman, Women’s Success Story
FIRST PUBLISHED : June 26, 2021, 11:30 IST